The theme of Tommy Hilfiger’s Fall 2017 show may have been rock circus, but the most dynamic presence in the front row was a pop superstar. South Korean boy band member Park Chan-yeol (aka Chanyeol) stole the spotlight the moment he arrived, gaining the attention of photographers and countless fans who lined up to snap pictures of him with their iPhones. A singer, rapper, and member of K-pop juggernaut EXO, Chanyeol is a superstar in Asia and has the chic personal style to show for it. Where other celebrities may go with outlandish runway looks or clothes designed to get attention, Chanyeol often plays it cool, opting for a classic wardrobe that speaks to his status as a heartthrob.
Though he has experimented with wild hair colors and flashier looks in the past, Chanyeol’s wardrobe has become more understated of late. His Tommy look of a plaid shirt, white tee, and color-blocked windbreaker was fashionable without trying hard, and it’s that kind of effortlessness that he cultivates off-duty. Whether he’s breezing through an airport in an oversize trench coat and ripped jeans, or donning a Vetements bomber jacket, he’s the rare pop star who lets his attitude shine rather than his latest runway acquisitions—all of which makes him an ideal representative for all things Tommy.
See him headed into Heathrow in one of the brand’s gray sweatshirts and a pair of tailored trousers, or walking around London in a fuzzy blue and red fleece with a ’90s vibe. Chanyeol embodied the ease Hilfiger is known for, and provided the brand with something everyone can appreciate—effortless casual style.
